Jeans can form part of some of our worst memories and some of the best days of our lives.
Days spent frustrated in dressing rooms are contrasted with concerts, dinners, and parties.
For an item of clothing deemed a classic the world over, our relationship with denim can only be described as love/hate.
It isn’t easy to get right. The perfect jeans work because of numerous variables coming together, such as your height, shape, and fashion sense.
There’s a lot to think about, and since we have been wearing simple fashion equations lately, it makes jeans seem like more effort.
Soon we will be moving away from leggings and tracksuits to the clothing of pre-pandemic life, meaning jeans will be back on our daily radar.
Since March of last year, the denim landscape has changed. Skinny jeans are all but a distant memory, while loose shapes are the style du jour. Straight-leg and wide-leg styles dominate online retail spaces, and prints and pops of colour are big news.
And to help with your denim decisions, we have chosen six of the best pairs of jeans to invest in now.
Asos Design high rise Farleigh ‘slim’ mom jeans
Price: £25
Get them at Asos.
On the hunt for a supportive and flattering pair of jeans? Look no further than the famous Asos ‘Farleigh’. Made with firm-stretch denim, the jeans sit close to the body and shape your form in all the right places.
& Other Stories mood cut cropped jeans
Price: £65
Get them at & Other Stories.
Beer gardens and late-nights are forming part of our future plans and black jeans are a must-buy. This crop flare pair from & Other Stories are a step above casual wear for summer evening socialising. Pair with your best ‘nice top.’
Kickers gingham straight leg jeans
Price: £75
Get them at Urban Outfitters.
Don’t be afraid of printed jeans – it’s all about how you style them. To avoid an overwhelming look, wear this gingham Kickers pair with a plain white t-shirt and white trainers. Simple with a hint of excitement.
Asos Design curve high rise relaxed dad jean
Price: £25
Get them at Asos.
First, we had ‘mom’ jeans and now we have ‘dad’ jeans. Unlike the curved style of the ‘mom’, the ‘dad’ jean is defined by a straighter leg with a more slouchy, slightly oversized fit. Wear with a check shirt and Doc Martens for a nod to the 1990s.
Weekday Rowe extra high straight jeans
Price: £40
Get them at Weekday.
White jeans are a summer staple but one spill of a drink and a long cleaning process lies ahead of you. Instead, try an off-white or cream pair like the Rowe jeans from Weekday. Wear in warmer weather but pair with knits and coats in winter too.
Zara wide-leg full length coloured jeans
Price: £29.99
Get them at Zara.
Colour is back and we couldn’t be happier. These joyful Zara jeans are currently trending on TikTok and for good reason. Fun, flattering and can be easily cut to your height.
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