Using business postcards to advertise is a great idea for many reasons. You can have these cards designed according to your specifications or you can just design them yourself using basic computer software.
Postcards can be very effective as a marketing tool. First, they have high impact and more people will read what is on them compared to letters because they don't come in an envelope. Your message will get read more often. Postcards are also easy to have created (or create yourself) and send. You don't have to waste your time with licking and stuffing envelopes.
Postcards come in many different shapes and sizes. Their costs also vary a lot, depending on the card stock and the printing service you use. Heavier stock, which is usually better quality and lasts longer will usually be more expensive.
Many online postcard printing services will allow you to upload your own designs. This is great for people who are artistically inclined. If you are not, you can still design your own business postcards by choosing from lots of pre-designed templates, colors and fonts. This is a great and cost-effective way to create unique business postcards. Some online postcard printing companies also have professional artists working for them who can design cards for you.
The internet offers many great deals on business postcard printing. You will find that you can save a lot of money by having your printing done by an online company versus an offline one. Many online printing services also regularly offer discounts and coupons for even more savings.