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The worldwide market for technical-level computer training is nearly $30 billion strong, and this figure includes not only IT department training but large numbers of general staff members who take extensive computer classes as well.
The reason for computer training being such “big business” is no secret: almost any employer in any industry will tell you that the most important skills they are looking for in today’s economy are technology skills. And computer skills, in one way or another, touch upon almost all aspects of modern technology.
The Benefits of Cutting-edge Computer Training
Most people today are at least “computer literate,” and most high schools/colleges offer at least a few basic computer classes. The fact is, however, that the kinds of technical skills often needed in a business situation simply weren’t part of the curriculum in most people’s college majors.
This means additional training will be needed for those without a computer-related degree. Yet, many employees can’t afford the time/money to go back to college or to graduate school. For this reason, targeted computer classes that allow for flexible scheduling are in high demand in the modern business world.
What do businesses hope to accomplish via additional computer training? Their goals include: keeping workers acquainted with the latest software/cloud computing programs, shoring up data security systems, boosting computing speed and reliability, taking full advantage of sales automation and social media marketing, and building better relationships with clients through use of powerful CRM software.
In a nutshell, the goal is to harness all of the potential of the latest advances in computer technology and channel them in a way that benefits the company as a whole.
Computer Education Franchise Opportunities
Computer training is one of the most in-demand subdivisions of education franchise opportunities. And franchising is often the most advantageous way to enter the IT/computer education industry. Small startups often struggle with “scalability” issues as they struggle to expand and grow, but large, well established franchise brands allow the entrepreneur to step around those problems.
Some of the distinct advantages computer training franchises, or at least, the best of them, typically offer the investor include:
- A wider range of in-depth classes, covering all aspects of Microsoft Office, Microsoft Technical, Adobe, Apple, Quickbooks, and more. Access to top training resources at a lower price range allows for more and better classes to be offered.
- Superior instruction methods. Access to more qualified instructors, support in training new instructors, and use of proven-superior training methodologies combine to result in higher comprehension/retention rates in students.
- Multiple class-type options. Franchises often provide superior training facilities but also have systems in place for on-site instruction and remote, cloud-based education. In short, students can train online, off-line, on-site or off-site – and that equals more students and higher revenues.
- A ready-made clientele. Big-name franchise companies will have agreements with many software vendors as well as with various businesses, organizations, and government agencies. And owners of businesses and heads of IT departments will have them as their “alma mater.” All of this adds up to a much easier time accumulating your clients/students.
- An extensive support network will be with you from day one when you franchise. This means marketing, training, bulk-rate purchasing power, franchisee training, and timely advice and guidance. The result is you can focus on management and sales instead of “peripherals.”
Computer training is important now more than ever, and with an ever increasing demand for technology literacy, the demand for computer training centers will also increase.
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